Benjamin Moore has just launched their Natura paint line, which is the most eco-friendly paint to date.
Natura premium interior paint is a zero VOC, virtually odorless formula that doesn’t compromise appearance. Natura provides a durable finish with an unlimited color selection. The paint contains a proprietary 100% acrylic resin that, according to the company, will meet the Master Painter Institute’s Green Performance standard as well as Green Seal’s 2009 GS-11 standard covering chemical content and paint performance—though Benjamin Moore has decided to seek its own independent testing and will not be applying for MPI or GS-11 certification.
Natura
Now we can breathe easy knowing that one of the most reliable paint companies is offering the very best for our environmentally sensitive projects.
At the moment the paints are only available in States WA., OR., CA and Texas, but will be available nationwide Spring 2009.
{ 6 comments }
Follow us on Twitter
GREEN CATEGORIES
- Eco Deal of Day
- Eco Friendly
- Eco Furniture
- Eco Gifts
- Eco Internet
- Eco News
- Eco Pets
- Eco Products
- Eco Threads Thursday
- Eco Trends Tuesday
- Fabulous Favorites Friday
- Global Warming
- Green Building
- Green Charities
- Green Living
- Green Products Reviews
- Green Tips
- Green Video
- Green Wedding
- MEH Interviews with Greenies
- Must Have Monday
- Organic
- Recycling
- Solar
- Wee Wallet Wednesday
- Wine
POPULAR PAGES AND POSTS
RECENT COMMENTS
GREEN VERBIAGE
 |
 |
{ 6 comments… read them below or add one }
Condo Blues 12.03.08 at 8:48 pm
How do these paints hold up? I read an article from a professional painter that said that low VOC paints fade 2 years after application. Do the new low VOC paints fade too?
Kristen Banker 12.04.08 at 10:16 am
I think that no VOC paints hold up great! But then again, I’ve never really compared how they fade. I feel it’s more important to take into consideration my health and the environments, rather then the life span of the color on my wall. I’ve not had a problem with eco-friendly paints, in fact, I’ve always been super satisfied. Does that help?
Steve 12.06.08 at 10:59 pm
That may have been the case years ago, but the technology has come a long way in terms of low and zero VOC paints. The key to Benjamin Moore’s system is the colourant system that they use. Its waterborne instead of oil based. But its the same ones they use in their Aura line so they must be pretty good.
DW 12.18.08 at 2:43 pm
Where can you buy it? I live in Los Angeles and have called a couple of BM retailers in my area, but no one has this available.
JC 01.03.09 at 1:21 pm
I just a bunch of Natura at Jill’s Paint, in the Atwater Village area (Los Angeles), which is adjacent to Glendale. I think they have the complete BM line.
john 08.22.09 at 8:26 pm
I am looking for a green voc paint in a sray can (white).